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All Announcements Case studies Data-driven content management Headless CMS Interviews New in Prepr Personalization Prepr For Marketers
Headless CMS
3 min
MACH architecture explained

MACH is an acronym for Microservices, API-first, Cloud-based and Headless. A MACH architecture consists of (micro)services that you can access through structured APIs. You can build your own services, but most of the time you take services from the cloud and combine them for your own ‘unique value chain’. In this blog we'll explain more about MACH and its benefits.

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Headless CMS For Marketers
4 min

5 signs your traditional CMS leaves you frustrated

Imagine this, you and your content team are working on a new white paper regarding your main keyword topic. Finally, the final version (Whitepaper_final_def1.5) is done and ready to go live. But then you get the message from your development team that you have to wait until they’re finished doing updates - which can take up more than a day! Recognizable? Turns out, you’re not the only one. According to research by Magnolia 86% of marketers experience CMS frustrations. In this blog, we’ll discuss the most common CMS frustrations and share our view on how to solve these.

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Prepr
3 min

Prepr Social Event – Vegetarian Cooking Workshop

​​From time to time, we take our employees away from their desks for a day full of fun with an element of team building. A pleasant working environment with good communication is important for us. Our last social event was in the summer, with the winter season around the corner, we had to be more creative, freezing our employees didn’t seem like a well-thought-out plan. In this blog, we’ll take you with us to our social event, a vegetarian cooking workshop.

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Personalization
5 min

How a smart website helps your marketing team reach its goals

The term ‘smart website’ is rising within the world of web development. Marketing teams all over the world are yearning for a website that makes them stand out, creates the best experiences for their visitors, and has the highest conversion rates which is exactly where smart websites focus on. In this article, we’ll discuss the term smart website and highlight the marketing purposes and benefits of your website.

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Personalization
7 min

How to build an effective personalization strategy for publishers

Personalization is a way to offer visitors a truly unique experience. 7 out of 10 publishers already personalize the content they serve to visitors, and not jumping aboard can mean you risk falling behind. But what is content personalization and how can you implement it in your publishing business?

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Prepr
7 min

5 benefits of hybrid working

A trend that has been growing over the last couple of years is hybrid working. Especially since the pandemic, hybrid working has become a standard within work policies. At Prepr we specifically chose this policy rather than remote working for a number of reasons, because for us was a hybrid workspace the perfect choice. In this blog we elaborate on our top five benefits of hybrid working.

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Headless CMS
4 min

How a headless CMS can revolutionize your content delivery

Content is at the crux of digital marketing and will remain so in the foreseeable future. It is the most versatile way to share information, engage and build relationships with your customers.

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Headless CMS
4 min

Using a headless CMS for your landing pages

Optimize your landing pages with a headless CMS. Discover how to use AB tests and personalization straight from your CMS to test, analyze and optimize.

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Headless CMS
4 min

How a headless CMS can help accelerate your SEO strategy

This blog explores the benefits of using a headless CMS to optimize your SEO results and the features you should look for in selecting your headless CMS to ensure a strong SEO focus.

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Data-driven content management
4 min

What makes a data-driven CMS essential for marketers?

In this blog, we will discuss how a data-driven content management system (CMS) can assist you in creating highly-personalized customer engagements and digital experiences while growing your business.

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New in Prepr
2 min

Introducing the Schema Editor: the simplest way to define your content structure

We are introducing the Schema Editor to all Prepr accounts. The Schema Editor makes it incredibly simple to define and manage a content structure which consists of models, components and their related fields.

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Prepr
5 min

50 channels for information and inspiration

We asked our team to which channels they turn to for information, inspiration, news and entertainment. We’ve gathered 50 links that go from podcasts to blogs and from YouTube videos to extensive reports. We tried to cover as many topics as possible; tech news, marketing, design, inspiration and entertainment.

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Headless CMS
4 min

Headless CMS vs a Traditional CMS; which is the best fit for your business?

In this blog, you will discover what a headless content management system (CMS) is, how it compares to traditional content management systems, and find out how you can determine which will work best for you.

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