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Personalization
6 min
The future of headless CMS: How Contentful’s move makes personalization mainstream
Contentful’s recent acquisition of Ninetailed marks a significant shift in the headless CMS market, underscoring the importance of personalization as a core feature rather than an afterthought. As digital leaders and agency owners, understanding this trend is crucial for staying competitive and relevant in an increasingly personalized digital world.
Jouko Huismans
CEO @ Prepr
Agencies
8 min
Prepr’s top 10 features agencies can’t live without
Discover the 10 features agencies love most in Prepr CMS! From exporting content to syncing schemas with your favorite Git repository service, these features simplify workflows, improve collaboration, and help deliver amazing results. Whether you're managing multiple clients or tackling tight deadlines, these features are here to help. Ready to boost efficiency and delight your clients?
Mike Lijffijt
Partner Manager @ Prepr
Headless CMS
6 min
A better way to build Content Models: Collaborative and Simple
Discover how a collaborative approach to content modeling can transform your team’s workflow, bridging the gap between developers, editors, and product owners for systems that are , simple, scalable, and effective for everyone.
Bernard Jan Boekholt
CXO @ Prepr
Agencies
8 min
Agencies deserve better: CMS pricing they’ll love
Confusing metrics like API calls and hidden fees make traditional CMS pricing models a nightmare for web development agencies. These roadblocks lead to costly compromises and frustrating client conversations. Learn how Prepr’s flexible model transforms pricing into a simple, transparent solution that puts agencies back in control.
Jouko Huismans
CEO @ Prepr
Personalization
7 min
Why personalization is key to Black Friday success
Want to stand out this Black Friday? Learn how to convert traffic into loyal customers using real-time data, personalized offers, and A/B testing. With Prepr, you can create offers that feel tailor-made, boost sales, and build lasting connections—all season long. It’s time to stand out and win big!
Deborah Astarita
Content Creator @ Prepr CMS
Personalization
7 min
How to create an adaptive website: A step-by-step plan for success
Ready to create a website that adapts to your users’ needs, but don’t know where to start? Our article breaks down the essential steps: assembling the right team, structuring your process, and choosing the perfect tech stack. With a solid plan, you’ll transform your vision into a personalized experience. Get started on building something truly unique.
Deborah Astarita
Content Creator @ Prepr CMS
Agencies
4 min
Evolving, adapting, innovating: How Good News is redefining digital platforms
In this edition of Prepr Talks, Chris van Persie, Managing Director of Good News, a digital agency based in Breda, Netherlands, speaks with Jouko Huismans, CEO of Prepr. They discuss how agencies can evolve their propositions, adapt to market trends, and leverage technology to drive growth and stay competitive.
Deborah Astarita
Content Creator @ Prepr CMS
Personalization
9 min
5 Essential steps for crafting an effective adaptive website strategy
In a world where personalized experiences drive engagement and conversions, a generic website won’t cut it. This article shows you how to create a strategy for a website that adapts to each visitor, making it easy to build a website that’s responsive, relevant, and optimized for every user.
Bernard Jan Boekholt
CXO @ Prepr
Personalization
5 min
November 11 Dilemma: How brands connect with global audiences on shared holidays
On November 11, the U.S. honors veterans while China celebrates Singles' Day, creating a unique challenge for brands. How can companies connect with both audiences in a meaningful way? Discover how a headless CMS with built-in personalization can personalize experiences and make this special day resonate with everyone!
What strategies will you use?
Deborah Astarita
Content Creator @ Prepr CMS