Today is an important day for us at Prepr.
We’ve been named a G2 Leader in Headless CMS, and the feeling inside the team is a mix of pride, gratitude, and quiet determination. It’s an achievement built on real customer feedback, a recognition that comes entirely from the people who work with us, challenge us, and trust us with their projects.
Our partners and clients have been part of the product from day one, shaping how it grows and what it becomes. This badge isn’t just ours. It belongs to everyone who believed Prepr could offer a smarter, more adaptive way to build websites.
G2 Leader badge: A milestone shaped by trust and collaboration
Becoming a G2 Leader feels like a natural next step, but not an inevitable one. It’s the result of steady collaboration with the agencies and clients who build with Prepr every day. Their feedback shapes our roadmap, guides the features we prioritize, and drives the improvements that show up in everyday work. Real teams use Prepr, push it, and tell us what they need next, and the product grows because of that.
Moving from High Performer to Leader demonstrates the significance of this shared effort. It confirms that Prepr is earning a stronger place in the market for adaptive, high-performing lead-gen websites, and it reinforces that the direction we’re taking, faster, smarter, and focused on real needs, is the right one.
Personalization sets Prepr apart
Prepr is highly rated by G2 users for its personalization capabilities, an important dimension in the Headless CMS category. It’s one of the scores we’re most proud of.
For us, it’s a meaningful signal. Personalization isn’t a feature we added later. It has been part of Prepr from the start, designed to help agencies build adaptive, high-converting lead-gen websites without extra tools or complicated setups.
Agencies use these capabilities to create websites that adapt to each visitor in real time, content, messaging, and experiences that shift based on intent, industry, or behavior. And they see the impact: higher engagement, stronger conversion rates, and clearer performance insights.
The ranking also points to a broader shift in the market. Digital teams face growing pressure to turn traffic into results, and generic experiences no longer perform. The demand for intelligent, data-driven personalization is rising fast, and the feedback on G2 shows that teams want these capabilities built in. Prepr’s score confirms we’re meeting that need and that our vision for an adaptive website is resonating.

The quality of support that agencies rely on
Prepr’s 96% quality of support score on G2 is one of the clearest reflections of how we work with agencies. Support is personal for us. Teams trust Prepr with mission-critical projects, tight deadlines, and high-stakes launches, and we take that responsibility seriously.
The high score stands out because it comes from the people who rely on us in their day-to-day work. Agencies value quick replies, friendly communication, clear guidance, and a direct line to someone who understands their setup. And during onboarding, launches, or optimization, that close collaboration becomes even more important.
A 96% rating, well above the CMS average, tells us that this approach works. It shows that the partnership mindset we apply to product development extends to support as well. And it reinforces something we care about deeply: when agencies choose Prepr, they get a team that stands behind the product every step of the way.
Looking ahead together
Becoming a G2 Leader is a milestone we celebrate, but it isn’t a finish line. It gives us confidence, but it doesn’t slow us down. The product keeps evolving, the expectations from agencies keep rising, and the web keeps moving toward more adaptive, intelligent experiences. That’s the direction we’re committed to.
For new partners, this recognition is a signal of reliability and momentum. For the teams already building with us, it confirms that you’ve chosen a CMS that keeps improving, keeps listening, and keeps moving forward.
The G2 Leader badge captures where Prepr stands today. The work we do next will define where we go tomorrow.
A note on G2
G2 is the world’s largest peer-review platform for business software. Millions of users share their experiences there each year, and its rankings are based entirely on verified customer feedback. Because reviews come from real teams using the products in real projects, G2 badges are widely seen as a reliable signal of product quality, support, and overall user satisfaction.





