Today is an important day for us at Prepr.
We’ve been named a G2 Leader in Headless CMS, and the feeling inside the team is a mix of pride, gratitude, and quiet determination. It’s an achievement built on real customer feedback, a recognition that comes entirely from the people who work with us, challenge us, and trust us with their projects.
Our partners and clients have been part of the product from day one, shaping how it grows and what it becomes. This badge isn’t just ours. It belongs to everyone who believed Prepr could offer a smarter, more adaptive way to build websites.
G2 Leader badge: A milestone shaped by trust and collaboration
Becoming a G2 Leader feels like a natural next step, but not an inevitable one. It’s the result of steady collaboration with the agencies and clients who build with Prepr every day. Their feedback shapes our roadmap, guides the features we prioritize, and drives the improvements that show up in everyday work. Real teams use Prepr, push it, and tell us what they need next, and the product grows because of that.
Moving from High Performer to Leader demonstrates the significance of this shared effort. It confirms that Prepr is earning a stronger place in the market for adaptive, high-performing lead-gen websites, and it reinforces that the direction we’re taking, faster, smarter, and focused on real needs, is the right one.
Personalization sets Prepr apart
Prepr is highly rated by G2 users for its personalization capabilities, an important dimension in the Headless CMS category. It’s one of the scores we’re most proud of.
For us, it’s a meaningful signal. Personalization isn’t a feature we added later. It has been part of Prepr from the start, designed to help agencies build adaptive, high-converting lead-gen websites without extra tools or complicated setups.
Agencies use these capabilities to create websites that adapt to each visitor in real time, content, messaging, and experiences that shift based on intent, industry, or behavior. And they see the impact: higher engagement, stronger conversion rates, and clearer performance insights.





