The headless CMS that gives content managers full control

Create, edit, and publish content with ease: without relying on developers. Prepr gives content editors the tools to move faster, stay consistent, and deliver content that actually performs.

Most CMSs are built to publish pages — not to create impact.

They treat every visitor the same

Without built-in personalization, everyone sees the same message. You can publish content, but you can’t tailor it to different audiences or contexts.

They make simple changes difficult

Editing often depends on developers, technical setups, or rigid structures. Simple changes take too long and slow your momentum.

They make teamwork too hard

Tracking feedback, approvals, and updates is difficult. It's unclear who owns what or when content is ready to publish.

Meet Prepr: The CMS built for performance, not just publishing

Prepr connects content, personalization, and collaboration in one platform — so you can create, adapt, and continuously improve content without friction.

Personalization

Publish content with greater impact

Adapt content to your audience directly inside the CMS. With simple personalization rules, you can show the right content to the right visitor: without relying on developers or external tools.

Visual Editor

Edit pages exactly as you see them

Create and update content with an intuitive editor designed for non-technical users. No code, no workarounds, no developer dependency.

Collaboration

Streamline content workflows, focus on what you love

Streamline content creation with the Kanban board, collaborative comments, and versioning. Spend more time creating, less stressing.

AI in Prepr

Unleash AI to craft your story

Translate, generate, and refine content with AI to ensure speed, accuracy, and consistency.

Case study

Simplifying complex B2B content at Nedap

Nedap uses Prepr to streamline a multi-system website into one adaptive platform, making it easier to scale content across markets.

Expert call

Boost your online success with an adaptive website

Curious about creating adaptive websites? Prepr's headless CMS makes it simple. Book a 30-minute session with a Prepr expert to explore how adaptive content can transform your digital strategy.

Bernard Jan Boekholt

Hi there 👋

Ready to level up your website? Let’s talk about making it adaptive with Prepr. Book a call, and let’s get started!

Talk to an expert

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