January marks a fresh start, but it’s also an opportunity to reflect.
Looking at the past year gives us clarity about what worked and what didn’t while helping us refine our ideas for the future. It’s not just about celebrating achievements but also about evaluating challenges and growth in a way that fuels continuous improvement. Reflection allows us to be more self-aware and better equipped to face new opportunities with purpose.
So, let’s dive in and explore what made 2024 a year to remember.
The Future of Headless CMS
“One of the most significant trends we saw in 2024 was the growing shift toward optimization features like personalization and A/B testing with headless CMS platforms. This shift shows that businesses are increasingly looking for ways to enhance user experiences, and with headless CMS systems, the future of digital experiences is becoming more dynamic and personalized. It's an exciting time, and we’re ready to lead the way.” - Jouko Huismans, Prepr CEO.
This shift, which we discussed in our post, The Future of Headless CMS, is an indication of the growing demand for personalized, user-focused experiences.
AI and the Impact on Content Management
AI has played a crucial role in shaping our content management features this year, accelerating the development of smarter and more efficient tools for content delivery. As AI continues to evolve, we expect its influence to grow even further in 2025, driving new capabilities that make content management even more intuitive and responsive to user needs.
New pricing model loved by agencies
In addition to product innovation, we introduced new pricing models designed with agencies in mind. Agencies have often struggled with complex pricing structures when working with headless SaaS platforms, but our new, clear, and flexible pricing model has made it easier for them to work with us.
