Announcement

We raised € 2.25M to redefine headless CMS and personalization

The world’s first data-driven CMS will use investment to improve features even further and expand in Europe.

Ever since we founded Prepr, we’ve been working hard to help forward-thinking companies maximize the impact of their content. Today, we can proudly announce that we raised € 2.25M in a pre-Series A round led by Newion and ROM Utrecht

At Prepr, we believe impact with content equals business value. We strongly believe that data is mission-critical in this process. That’s why we’ve developed the world’s first headless CMS with a built-in personalization engine. An all-in-one solution that allows businesses to create exceptional customer experiences that engage and convert.

Currently, we’re the only headless CMS that truly enables forward-thinking companies to maximize the impact of their content. Not only by creating, managing, and publishing content but also by personalizing customer experiences. For this, our CMS includes features such as lean customer profiles, real-time segments, and content targeting. All while lowering development costs and accelerating time-to-market due to a simpler, leaner platform. 

To add fuel to our growth, we’re partnering with top venture capital firms Newion and ROM Utrecht. We’re happy that they recognized the booming CMS market we’re in. Together, we will strive for market leadership, and we look forward to our joint journey to get there.

Jouko Huismans, CEO at Prepr: “Since day one we’ve been inspired by maximizing the impact of published content - because impact equals business value. We strongly believe that data is mission-critical in this process, and currently, we’re developing all kinds of data-driven features. We’ve raised this pre-Series A funding to add fuel to our growth, as this allows us to innovate and expand our platform.”

Patrick Polak, Managing Partner Newion: “Currently the CMS market is booming and pivoting towards headless systems. Prepr has a unique foundation, making it easy to deliver personalization at scale while keeping the agile workflow of a headless CMS. We believe Prepr is well-prepared for market leadership, and we look forward to our joint journey to get there.”

With this investment, we gain the opportunity to innovate our data-driven features, while expanding our services in Europe. We also strive to create a world-class team of ambitious developers and forward-thinking marketers, allowing us to increase business value for our customers. A great start to a new year, and we can’t wait to learn what’s next in store for us. 

Let’s continue to maximize the impact of published content by working data-driven.

Prepr management team with Jouko Huismans, CEO (left), Tim Hanssen, CTO & Founder (middle), and Bernard Jan Boekholt, CXO (right)

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