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Client story

Mediahuis launches new websites and apps for Nostalgie and NRJ

The Belgian media company Mediahuis launched two new websites and apps for their commercial radio stations Nostalgie and NRJ in Flanders. A fantastic co-production with all partners.

Belgian full-service web agency Pointbreak developed the websites and apps with the Prepr headless CMS as the content backbone. They managed the whole project from concept and design to connecting the Prepr API and migrating existing content. Prepr supported the Pointbreak development team to get the best out of Prepr.

The Prepr headless CMS simplifies content management across multiple touchpoints for the editorial team. They can work more efficiently and collaborate better. Also, the number of systems has been reduced, which results in lower operational costs.

Last but not least, with Prepr, a centralized event data store has been realized for all audience interactions. Like messages, prizes, polls, views, and likes. For reliable GDPR compliance, better engagement analysis, and fueling marketing automation with the right micro-segments.

Prepr congratulates Mediahuis with this significant step in their digital transformation.

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Location

Jaarbeurs Innovation Mile (JIM)

Jaarbeursplein 6

3521 AL Utrecht, The Netherlands

KvK 54506034 • BTW NL851332390B01

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