Over the years, BNNVARA’s online landscape expanded to more than 100 websites with hundreds of thousands of articles, images, and videos. Each website with its own content management system (CMS), making the platform difficult to maintain, and limiting innovation speed.
To keep improving its digital presence, BNNVARA needed to change the workflow and systems used to centralize and publish content. A more robust, flexible architecture, a streamlined process, and the ability to offer more personalized experiences to the audience were mission-critical here.
